Corporate Gifting Season: Should I Gift Alcohol?
Oct 30, 2024
November and December is the season for corporate gifting. Whether it is company gifts to thank clients or employees, getting the right gift is important. In the past, the perfect gift might have included a nice bottle of alcohol or an alcoholic hamper. But this might not be the thoughtful gesture it feels like.
Why Alcoholic Gifts Might Not Work for Everyone
There are many reasons why alcoholic corporate gifts might not suit everyone. In fact, they may even be hurtful to receive. These include:
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Personal struggles with alcohol. Many people are silently struggling with alcohol and may not be open about this in a professional setting. Receiving a gift of alcohol could trigger something the recipient has not disclosed.
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A family history with alcohol. Similarly to the above point, many people have relatives who have a history with alcohol. Therefore, alcohol could be something they try to avoid wherever possible.
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Religion. Alcohol is forbidden or strongly discouraged in many religions. So, for many people, receiving a nice bottle of alcohol isn’t useful. It can feel hurtful to receive something so clearly not allowed for you. It shows a lack of attention to the gift.
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There are many reasons someone might not be able or want to drink alcohol. Often these are not things they are open about in a professional environment. Gifting alcohol in a corporate setting can accidentally exclude a lot of people.
Gifting Alcohol-Free Can Help Build Relationships
If you stick to alcohol-free corporate gifts this year, you will help build stronger relationships for several reasons.
Makes People Feel Included
A lot of non-drinkers do not feel included in the corporate environment. As a non-drinker, receiving an alcohol-free gift can make you feel seen and included.
Alcohol-free gifts recognise that many people don’t drink alcohol. They, therefore, allow everyone, whether they drink or not, to feel included. When gifting to clients or employees, this is a great way to make everyone feel appreciated and ultimately foster a stronger sense of community and loyalty within the work environment.
Creates an Environment that Doesn’t Involve Alcohol
Research has shown that corporate environments with strong policies and practices that avoid promoting alcohol are healthier and happier environments to work in.
Gifting alcohol within the professional environment demonstrates the company's attitude to alcohol. It helps enable a more alcohol-oriented community and environment.
By avoiding gifting alcohol or gifting non-alcoholic this Christmas, it demonstrates the company's commitment to a healthy and happy work environment.
What to Give Instead of Alcohol This Year
Speakers
Corporate branded speakers or headphones can be a great gift. These are both useful and nice to receive. They are perfect for the workplace and commuters. So, all in all, they are a great way to demonstrate gratitude to employees or clients.
Plants
Plants are a solid gift. Not only are they a nice, traditional gift, but they are also great for mental health. So, if you want to help your clients or employees' mental health, gift a plant to show your appreciation for their hard work.
A Membership
A gym membership? Coffee shop membership? Or a regular subscription? These are all great options for corporate, end-of-year gifts. Instead of thoughtless stuff, which people generally have plenty of, you are gifting a really useful, or a really nice opportunity for your client or employees to care for themselves.
A Food hamper
We all love food! Whether it is a box of sweet treats, fancy popcorn, or a selection of tasty pickles, food hampers often make a great gift. People are guaranteed to like at least something in the hamper. It gives your customers or employees the chance to sit down and eat something nice. This is a great way to show appreciation for the last year's hard work.
An Alcohol-Free Gift Box
Alcohol-free hampers can include ingredients to make delicious alcohol-free cocktails. It will not only be a delicious gift but will be a gift that keeps on giving. Why? Because it will help introduce drinkers and non-drinkers alike, to the delicious world of alcohol-free drinks. And not just any old alcohol-free drink, JOMO uses only the best alcohol-free drinks out there. The sort you won’t just find in the supermarket.
Contact JOMO for Alcohol-Free Corporate Gifting Opportunities
Are you interested in corporate opportunities with JOMO? Then make sure to get in contact, and together we can curate the perfect alcohol-free corporate gift for 2023.